https://www.jiancarlosvasquez.com/home daily 1.0 2025-08-05 https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/fbd3348c-14f3-45dd-b4e0-783a4b4ec6e7/OGX_GovBall_2022_1020.jpg Home https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/66c7f2a9-f6c5-420a-bca2-959f9d6cca6e/Roundel_AWNY23_1027+%281%29.jpg Home https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/86ab8f68-1f39-4341-80f2-ce9deb4f8426/MKG-DosEquis-Footprint-01+%281%29.jpg Home https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/608e8027-390b-4b6a-ab96-100c12521744/NEW+BALANCE_FRESH+FOAM+15S_CLIENT+CUT_F2+%281%29.jpg Home https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/63827133-b589-4995-9350-477275da2833/Roma_Dec_26+%281%29.jpg Home https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/0966a385-7de1-4953-bc1f-e10610621e88/pinterest_manifest_station_0077.jpg Home https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/ffae023e-0c89-455b-b70f-0f89288c3a7e/OHM-MKG-NBMLBAllStarPopUp-EnvironmentalAndSignage_08.jpg Home https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/7eb6c1c7-e602-407f-acf5-4427d794562c/Screenshot+2025-08-04+at+13.45.43.png Home https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/af7f28af-ee42-4e45-8800-57aa6d574789/3173243.jpg Home https://www.jiancarlosvasquez.com/about daily 0.75 2024-06-05 https://images.squarespace-cdn.com/content/v1/6581fd2d9a7c875e912e0907/838def3e-d424-4283-ac90-6e9bc422b6ee/4184049.jpg https://www.jiancarlosvasquez.com/contact daily 0.75 2024-09-16 https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/b18178fe-8094-4f28-bbb9-6039df79f930/IMG_0461.jpg https://www.jiancarlosvasquez.com/work daily 0.75 2025-08-05 https://www.jiancarlosvasquez.com/work/project-one-f5w4d-py3l7 monthly 0.5 2024-06-07 https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/c44a5782-247b-45dd-b30f-3be113aebd41/OGX_GovBall_2022_1020.jpg Work - OGX Governors Ball Guests were instantly transported to the Y2K era in a vibrant, playful space filled with branded surprises that encouraged exploration. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/2613dac0-273c-444f-a23d-56d612ffa12e/OGX_GovBall_2022_1049+%281%29.jpg Work - OGX Governors Ball Promoted product sampling in the complimentary festival hair styling room, where professional stylists created nostalgic looks like crimping, braids, and butterfly clips, all set against vibrant 90s-inspired posters and decorated vanities. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/65bf2582-58cf-4cb6-bf7c-5bcc2c1cd5b6/OGX_GovBall_2022_2207+%281%29.jpg Work - OGX Governors Ball To extend dwell time, guests applied body crystals and explored brand offerings while waiting for their hair styling. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/e39eb6b4-49b8-46d4-bca0-193d2e76f1a9/OGX_GovBall_2022_1002.jpg Work - OGX Governors Ball The teen dream living room invited guests to relax on vibrant pink furniture, pose with nostalgic props, and capture fun GIFs in the glambooth. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/1717762904182-2HF3WWNF6PCJDLIMN6XY/OGX_Pride_6-26-2022_1962%252B%2525281%252529.jpg Work - OGX Governors Ball LGBTQIA+ non-binary artist ggggrimes designed a custom mural celebrating OGX's values of joyful self-expression and self-love, serving as both an activation centerpiece and a lasting photo op. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/3bdf99f4-8696-4b6d-b7ab-4d8a4b9acd3e/OGX_Milk-Cream_2998+%281%29.jpg Work - OGX Governors Ball To boost consumer engagement and drive traffic to retail partners, the brand teamed up with Milk & Cream to offer Pride-themed ice cream. Guests completed a branded hair quiz for their treat and exclusive on-site coupons, while passersby accessed the coupon via QR code, directing them to a purchasing microsite. https://www.jiancarlosvasquez.com/work/new-balance-product-launch monthly 0.5 2024-06-07 https://www.jiancarlosvasquez.com/work/project-one-f5w4d-9akks monthly 0.5 2024-06-07 https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/a0c8c6f0-9d66-427c-aefa-129836892d22/Roundel_AWNY23_1027+%281%29.jpg Work - Roundel Advertising Week NY Bold experiential touch points through multiple built moments. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/31ee8482-9256-43d5-8050-80ed24d0ce27/Roundel_AWNY23_1036.jpg Work - Roundel Advertising Week NY Multimedia Gallery displaying key brand messaging, products, and stats was utilized as an educational tool in the space. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/cf094826-2e38-4e3e-81a8-b709ad087744/Roundel_AWNY23_1830.jpg Work - Roundel Advertising Week NY Programmable lighting wall installation https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/b01934f6-b6b7-4397-96d9-35a185c5a9bd/Roundel_AWNY23_1053+%281%29.jpg Work - Roundel Advertising Week NY Bullseye Bench UGC photo opportunity and Display Boxes Takeover https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/1f33f54e-dd59-4c9d-b78f-edee3eba4252/Roundel_AWNY23_2159v2+%281%29.jpg Work - Roundel Advertising Week NY Roundel Branding and presence throughout Advertising Week New York show floor https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/a72e9732-5096-491e-b68c-74fefc97b06e/Roundel_AWNY23_1448+%282%29.jpg Work - Roundel Advertising Week NY Privatized Branded Meeting Room https://www.jiancarlosvasquez.com/work/project-one-f5w4d-z34ef monthly 0.5 2024-06-07 https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/1717771959070-TPLAKS62IEGF619NU9MC/MKG-DosEquis-Footprint-01%2B%25281%2529.jpg Work - Dos Equis College Football Tour Large 40' x 40' branded footprint enticed guest exploration and increased dwell time. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/28937158-8079-4e55-b39c-bc6aa95fe658/MKG-DosEquis-MemorabiliaWall-02.jpg Work - Dos Equis College Football Tour Bar themed memorabilia wall with school- specific co- branded giveaways. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/671799dc-4eea-4d8c-943b-02669dea7c06/MKG-DosEquis-Speakers-05+%281%29.jpg Work - Dos Equis College Football Tour Custom fabrication XXL speakers anchored the footprint and drew in crowds with music jams. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/ad77b29e-9879-42f8-9365-a256c28cda85/MKG-DosEquis-Cornhole-12+%281%29.jpg Work - Dos Equis College Football Tour Oversized games such as corn hole with real time scoreboard tracking. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/e2fa48a3-f643-48d6-af15-b087f7ef9ed2/MKG-DosEquis-BarEntrance-04.jpg Work - Dos Equis College Football Tour Product sampling and selling at the custom branded bar. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/1717771838663-YK4FJAOGAX80FQP9AM2N/MKG-DosEquis-Photobooth-07.jpg Work - Dos Equis College Football Tour Photo props and custom trading cards distributed at the photo booth. https://www.jiancarlosvasquez.com/work/netflix-roma monthly 0.5 2024-06-08 https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/bc45795b-93b5-4cbe-b065-265d099402d4/Roma_Dec_07+%281%29.jpg Work - Netflix Roma Iconic cultural institution sets the backdrop for marquee takeover with dimensional lettering placed by the main entrance. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/1afe8a06-ca8c-447f-b21d-58cde368bf62/Roma_Dec_26+%281%29.jpg Work - Netflix Roma Red carpet moment with prominent branded step and repeat backdrop. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/72570539-2112-4a01-9f86-68e3760b15e1/Roma_Dec_56.jpg Work - Netflix Roma Timelessly vibrant red carpet scene. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/af66b19d-eecd-4ca5-9c60-4b2a248b760e/ROMA199+%281%29.jpg Work - Netflix Roma Integrated surprise live performance during reception. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/28a08338-215c-4353-8787-cb42966037a5/Roma_Dec_45.jpg Work - Netflix Roma Elevated decor amps up in-world theme. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/6f39e9ff-1a43-4cb8-a133-81acec01baa2/Roma_Dec_127.jpg Work - Netflix Roma Fully catered reception complete specialty cocktails. https://www.jiancarlosvasquez.com/work/pinterest-coachella monthly 0.5 2024-06-09 https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/4e42f926-5ccc-422d-a3e9-b85460a8c7b2/pinterest_manifest_station_2166.jpg Work - Pinterest Coachella Eye-catching custom facade that doubles as an organic photo moment. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/ee5b30e7-ae99-44bb-b552-226b1442c4e7/pinterest_manifest_station_0077+%281%29.jpg Work - Pinterest Coachella Mixed iridescent materials and lighting welcomed guests into the ethereal wondrous environment. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/b2998ab0-af6f-4cbf-bc11-d3f31d8f8063/pinterest_manifest_station_0103.jpg Work - Pinterest Coachella Oversized imagery, mirrors and textures take over the queuing wall. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/7a3b6aa3-7b30-4883-8007-8f912221edbd/pinterest_manifest_station_0453.jpg Work - Pinterest Coachella Utilized the iconic pin frame as an interactive photo moment https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/21d193f3-14be-4490-b6be-3d0d6a1ef5ef/pinterest_manifest_station_0468.jpg Work - Pinterest Coachella Customization styling and make up hub with integrated ipads displaying menu offerings, and large embedded screen. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/1717947499965-WR29IIJR8PZMO2CZGCAH/Sublime_Jake%2BNowell%25281%2529.jpg Work - Pinterest Coachella Guests eagerly gathered to enjoy complimentary styling. https://www.jiancarlosvasquez.com/work/animation-development monthly 0.5 2024-06-09 https://www.jiancarlosvasquez.com/work/new-balance-mlb-all-star-weekend monthly 0.5 2024-10-07 https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/27f67ba6-448f-4129-9ea4-7dad762c8883/OHM-MKG-NBMLBAllStarPopUp-EnvironmentalAndSignage_08.jpg Work - New Balance MLB All Star Weekend Full store take over featuring prominent enticing branding and baseball lifestyle motifs. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/6ec22ce4-d18c-4e69-b5f1-7a73b857bbae/OHM-MKG-NBMLBAllStarPopUp-NBxShoheiOhtani_03.jpg Work - New Balance MLB All Star Weekend Locker room build out inspired by the larger Shohei Ohtani collection campaign. Props and select product accompanied the set. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/a3e58653-fda9-4141-8ad4-9ad161649aee/OHM-MKG-NBMLBAllStarPopUp-TryOnArea_02.jpg Work - New Balance MLB All Star Weekend A 16' rotating garment display added a dynamic way to highlight the product and added an interactive element https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/146fa44a-acbe-45f0-8031-40bba16fe3c5/OHM-MKG-NBMLBAllStarPopUp-CraftmanshipArea_03.jpg Work - New Balance MLB All Star Weekend Customization and craft area where guests personalized hat and pennant giveaways with bespoke patches. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/a42ffa34-26e2-419e-bd26-918b008db076/OHM-MKG-NBMLBAllStarPopUp-ConveyorBelt_01.jpg Work - New Balance MLB All Star Weekend A unique take on product display leaning into baseball lifestyle and staying true to the target audience https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/799c40ed-6d68-42ac-90ff-e0a251a6b1ec/OHM-MKG-NBMLBAllStarPopUp-GeneralEngagement_19.jpg Work - New Balance MLB All Star Weekend Reggaeton star and NB talent, Eladio Carrion, surprised and delighted fans at the pop up with a meet and greet. https://www.jiancarlosvasquez.com/work/project-one-f5w4d-f6tj9 monthly 0.5 2025-08-05 https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/1754406752107-3DTMS7J5NV9ANOK97FJV/IMG_4033%252B%2525281%252529.png Work - AMC Upfronts 2025 Fabricated wall with dimensional lettering welcomed guests into main presentation room https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/1754406727889-5LGZQ2J2GSRK5WV4T3M0/IMG_4035%25252B%252525281%25252529.png Work - AMC Upfronts 2025 Custom welcome desk with inset lighting on surface overhang against slatted wood backwall with dimensional lettering https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/1754406688954-7JZ76B0OQYUUXEMOBICT/IMG_5703.jpg Work - AMC Upfronts 2025 Step and repeat moment and DJ booth surrounded by lighting towers placed in front of wall. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/1754406671716-275EEUV79H4VO63E84GV/Screenshot%252B2025-08-04%252Bat%252B13.45.43.png Work - AMC Upfronts 2025 View of presentation room with custom stage and lighting set along the stage perimeter and step edge. Additionally a lighting bezel was added along the border of the LED screen evoking a "living room" feel to the space. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/1754406421904-C5DACGVDYFWVGWQ1MTL0/IMG_4016.jpg Work - AMC Upfronts 2025 Tailored floral arrangements set against curated food and beverage. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/1754406621904-J3M1GF2UD9WFUHI1U6AH/IMG_4026%2B2.jpg Work - AMC Upfronts 2025 Wide shot view of presentation room filled with guests waiting for the keynote to commence. https://www.jiancarlosvasquez.com/work/vevo-newfronts-2025 monthly 0.5 2025-08-05 https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/265c5065-0de0-4bad-bdbc-56ead66cce6f/9B119C47-700C-4B6A-AE5D-7C1CBFCA15E4_1_105_c.jpeg Work - Vevo Newfronts 2025 Wide view of presentation room with stage fully set including 16' x 10' LED screen, 2' x 8' LED DJ table, and 16' x 8' steel deck stage with skirting. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/e171a3fb-4986-41e0-aacd-4dfe2229fff6/C638A630-E3EF-41F9-A22F-FAE33F8EA7C8_1_105_c.jpeg Work - Vevo Newfronts 2025 Strategically placed graphics inset against existing venue architecture. In the background, branded coat check desk with some added plants. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/ef72eec5-c067-4b40-9203-6c0c7ddbc9e5/11CFCBC6-7472-4D2D-9BE6-C3813E7C847E_1_105_c.jpeg Work - Vevo Newfronts 2025 Strategically placed graphics inset against existing venue architecture, located throughout the event space https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/00f54281-4662-41e1-b6d6-0028d25e57eb/B09A8467-F7FB-460F-962B-35B80F405341_1_105_c.jpeg Work - Vevo Newfronts 2025 Bespoke giveaways cleanly displayed on industrial metal racks with Vevo lightbox on the forefront. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/8b2b2164-f452-4459-8062-046b38621e84/391FAD08-9C68-41C0-9556-3DC196030D6F_1_105_c.jpeg Work - Vevo Newfronts 2025 Step and Repeat backdrop with photography lighting for talent meet and greet moment. https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/3f99b92c-43c4-4b36-ab69-59b711d45e68/B348ACEE-9AD8-4417-B453-E39AFAC2FE51_1_105_c.jpeg Work - Vevo Newfronts 2025 Marquee branding with branded bike barricades lined along the venue entrance https://www.jiancarlosvasquez.com/work/fifa-club-world-cup-2025 monthly 0.5 2025-08-05 https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/598e21a7-4cef-41e1-951b-813163eaed65/3173232.jpg Work - FIFA Club World Cup 2025 Hotel concierge takeover with FIFA branding on the hotel's architecture with a spectacular 45' SEG backdrop. (Grand Beach Hotel; Miami, FL) https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/52213cb4-734b-4b8a-9eb1-f3a0b615ada9/3173243.jpg Work - FIFA Club World Cup 2025 Fabricated turf wall with dimensional pitch line work and detailing and branded welcome desk greeted guests into the exclusive club space. (Grand Beach Hotel; Miami, FL) https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/ee89de4c-5f71-4fbf-9361-6225b437fb1e/3173189.jpg Work - FIFA Club World Cup 2025 On the backside of the welcome wall, featured a water graphic on the background against hats with team crests and matching colors on the hat band. Interactive turf wall displayed points via flamingos next to team hat. (Grand Beach Hotel; Miami, FL) https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/51261f88-c53e-40d3-b709-9f43c3dde3f6/3173279.jpg Work - FIFA Club World Cup 2025 Main bar takeover with perimeter lighting added on the top and bottom. Neon sign suspended in the middle of bar, and branded pillows throughout for added touch points. (Grand Beach Hotel; Miami, FL) https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/8bd10f6d-ec85-4463-b7cf-bcc9191a5faa/3173150.jpg Work - FIFA Club World Cup 2025 Hotel deli station takeover with vinyl graphics and custom neon pitch line work set with turf. (Grand Beach Hotel; Miami, FL) https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/c87bdbd5-555f-4c81-9f02-5c802d1bf580/_P3A0018.JPG Work - FIFA Club World Cup 2025 Complete graphics takeover in hallway leading into club space with bespoke pedestals displaying team jerseys. (St. Regis Hotel: NY, NY) https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/f2be68b2-b718-4745-941e-e4831b5418d5/_P3A0020.JPG Work - FIFA Club World Cup 2025 Custom marquee sign for main bar inside the club space set above bar with added vinyl line work. (St. Regis Hotel: NY, NY) https://images.squarespace-cdn.com/content/v1/665fa7b047609a427c4e3d9e/b8a447b2-8f46-45da-a433-0f167531197b/_P3A0114.JPG Work - FIFA Club World Cup 2025 Fabricated walls set on each side of fireplace with gold painted dimensional lettering. Additional branding on desk and street facing window. (St. Regis Hotel: NY, NY)